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90% Rise In PTE Demand Driven By India’s International Mobility: Pearson’s Test Of English is generally known as the PTE exam. It is a computer-based, AI-powered English language proficiency exam for those students who want to work, study or migrate abroad. It evaluates the candidate’s English reading, speaking, writing, and listening skills in a single assessment. 

It provides candidates with the fairest, fastest, and most flexible method of proving their English language proficiency. Several universities and colleges accept the PTE exam in around 100 countries, including the top countries like USA, UK, Canada, Australia, etc. 

But in some previous months, the PTE exam gained popularity among students, and its demand increased. So, in this blog, we will discuss 90% rise in PTE demand driven by India’s international mobility. 

90% Rise In PTE Demand Driven By India’s International Mobility

According to the latest Pearson report of 2022 (Pearson Test of English), 90% rise in PTE demand driven by India’s international mobility. India plays a significant role in this global development due to increased international mobility as it reopens the border and market share growth in the country.  

Also, some days earlier, (IRCC) Immigration, Refugees, and Citizenship Canada designated the PTE exam for Student Direct Steam (SDS) as a proof of English language ability exam for economic migration. After this, the PTE exam gained more popularity among international students and became a good choice for Language proficiency exams.

According to the PTE test data of 2022 India, 58% of individuals in India sat for undergraduate courses; at the same time, 34% of test takers opted for postgraduate programs. Among the top areas of study for Indian students were Humanities and Arts, Business and Management, Information Technology, and Engineering. Especially the data highlights that 39% of the test takers who aimed to pursue education abroad were Indian women, and 43% of those who took the test for work or migration purposes were also Indian women.

Considering the growing popularity of the PTE exam among Indian students, the President of English language learning Pearson, Giovanni Giovannelli, said, “We are happy to see the critical rise in India in demand for our PTE exam. It reflects the significance of the English language proficiency exam as a crucial driver for international mobility. The latest AI technology is utilized for scoring and improved security measures, along with biometric data collection. Also, voice recognition software is employed to ensure the security and accuracy of the speaking section of the PTE test. These advanced technologies guarantee a fair, accurate, and secure assessment of individuals’ English language proficiency.”

Furthermore, Pearson India has also launched a new and powerful campaign – PTE Kar Befikar – in partnership with famous actor Vicky Kaushal to promote the PTE exam in India. PTE kar Befikar concentrates on aspirational international mobility for professionals and students seeking to study abroad. 

This campaign was launched across Pearson India’s all social media channels. In this campaign, the PTE (Pearson Test of English) is a digital assessment, including an AI scoring method, a fairer, faster, and more straightforward experience for those who want to work, study or live abroad. 

So, it is all about 90% rise in PTE demand driven by India’s international mobility.

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