Nowadays lots of people around the world are searching for digital marketing salary. It was a time when we see an advertisement on television or hear it on the radio.
The company uses fancy animations on television to grab the attention of the viewers in seconds. But as the time pass by, advertisement shifts towards the internet like a viral. Today all of us use the internet in some or another way.
Digital media is the best platform for a new start-up to spread to millions of viewers in less than a minute. Digital media includes television, the internet, social media platform, and much more.
To advertise our product to the viewers, we use the Digital Marketing technique. Digital marketing helps in discovering the trendiest technology available in the market.
Every customer has different needs and wants. Digital marketing is the key element that helps to boost a new product or service in the market. Digital marketing uses multiple platforms to showcase your product.
Some of these are as follows; Email marketing, Display advertising, SEO/SEM (Search Engine Optimization) (Search Engine Marketing), and Social Media Platforms.
Many people are pursuing Digital Marketing because the demand for this profession is at the peak in today’s time. The companies pay a lot of money according to the post they are in the job.
There are several posts in Digital Marketing. We will go through most of them and their salary to know the real worth of the internet job.
Desirable skills in Digital Marketing
The candidate should possess an Inbound Marketing skill. They should know how to utilize their creative minds in building innovative leads in the market.
The candidate should possess Branding Experience. It will help in building an effective but beneficial strategy for the company.
The candidate should have core knowledge about writing articles, i.e., content writing, and knows how to create some great landing pages for the websites.
The candidate should be able to increase customer satisfaction, interaction, and brand exposure. He or she must have the ability to perform well in terms of reconfiguring and recognizing the company’s content to the people.
The candidate should have a good hand on how to increase traffic on the website by creating some unique but attractive advertisements.
They can use many different ad platforms like Facebook Ads, Instagram Ads, and Google AdWords.
The candidate should know how to deal with all the potential required to create a viral post.
This post should be the brand-boosting post that will create an awareness of its existence in the market. The candidate should have very powerful social media skills.
The candidate should have the ability to manage time with a different post. He or she should have the potential to complete the work before the deadline. They should have time management skills to their best.
The candidate should know how to use SEO (Search Engine Optimization). It is an essential skill that all companies look for in a good Digital marketer. Mastering SEO skill helps in creating huge traffic on your website and recommending top searches on Google.
The candidate should be flexible enough to do every sort of work in an emergency. A good Digital Marketer will always give their best to meet the goals of the company.
Why choose Digital marketing as a career?
Digital Marketing provides you diverse Job opportunities to choose from. There are many job posts in Digital marketing according to your skills and interest.
The company will pay you high wages for your work in the world of online business. The best part about working in a Digital market is that you can work from home as well.
And you will get paid for it. You can also work as a Freelancer, giving you the freedom to work according to your time and will.
The interest in pursuing Digital Marketing helps you to develop core learning in the tools. The tools essential in Digital Marketing are SEO, Content Marketing, Social Media Marketing, Copywriting, and Email Marketing. The company will pay you only for your technical skills in this field. So, make sure you have a core understanding of such tools.
Entering the world of digital marketing will help you to get familiar with new trends and content around the world. It gives you the best opportunity to work for any company in the world.
The best part about Digital Marketing is that you have got a versatile job opportunity. So, you can work with all your interest and effort for the betterment of your career.
Digital Marketing gives you the chance to start up your own business with the least investment possible. The number of opportunities you get in Digital Marketing is so diverse that hardly any other profession can possess because Digital Marketing is always growing as time goes by. It gives you the power to promote yourself once you have mastered a particular field.
Job Opportunities in Digital Marketing with Salary
Digital Marketing Manager
A Digital Marketing Manager plays a very major role in the company. Its work is to generate high revenue and diversify the brand name into the market.
It must look over multiple digital marketing platforms like SEO/SEM, Email marketing, Social media marketing, and advertisement. They are the ones who are responsible for the strategic planning for the company to meet its goals.
The average salary of a Digital Marketing manager is around 10 to 20 lakhs. Depending on the company.
An SEO specialist’s main work is to make sure their search result of the company should be at the top among all other searches. They are responsible for creating huge traffic on their website from all the search engines.
They collaborate with the Digital Marketing Manager in strategizing the plan to add more traffic to their website.
The average salary of an SEO Specialist is around 4 to 15 lakhs depending on the company.
Social Media Manager
A good Social Media Manager knows how to deal with social media to promote and create awareness of a brand. The key role of a social media manager in Digital marketing is to build a brand name in social media and make it viral in no time.
There are ample social media. The most popular one is Facebook, Instagram, WhatsApp, and YouTube. These are the platforms where there are all the people from teenager to older group.
The average salary of a Social Media Manager is around 2 to 12 lakhs. Depending on the company.
The job of a Content marketer is to appeal to different digital media channels for their brand story. It can be an article, advertisement, social media, website content, and Blog. There is a big demand for a content marketer in the digital marketing world.
The average salary of a Content Marketer is around 3 to 8 lakhs depending on the company.
Pay Per Click Analyst
A pay-per-click analyst’s job is to increase the website traffic and convince the viewer to click on that page. The analyst is paid for every click on their website by the viewers. Suppose you are looking at this article and clicking it. You made me earn! It is a technique to monitor the tracking of an individual in Digital Marketing.
The average salary of a Pay Per Click Analyst is around 2 to 6 lakhs. Depending on the company.
A content writer plays a vital role for a company. He or she writes content for a particular topic in the company, uploaded on many other digital platforms. Some popular digital media platforms where content is posted are Social media, Blogs, websites, advertisements, and much more. They use SEO tools for the best search engine results.
The average salary of a Content Writer is around 2 to 5 lakhs depending on the company.
Digital Marketing is one the best platform to showcase your brand. It is the fastest medium to boost your company image in the Digital world. There are many options to create your domain. Some are free, while some are paid. Digital media consists of different platforms like social media, television, advertisement, and even radio. Companies are paying a high salary for different job levels in Digital marketing and digital marketing salary. This article will help you to prepare for your digital career.